About RIX

Our Promise To You

  • Listen to your individual needs.
  • Provide you with a personalized customer focused service experience.
  • Treat you and your vehicle how we would want ourselves and our vehicles to be treated.
  • Repair your vehicle right the first time, on time.
  • Offer fair and competitive pricing.
  • Conduct ethical business with integrity, honesty and full transparency.


When it comes to Honda repair in Cincinnati and surrounding areas RIX Automotive has the experience and knowledge required to repair your Honda or Japanese Import correctly, the first time.

RIX Automotive is owned and operated by automotive enthusiast, Rick Williams, who entered the automotive industry in 1997 and graduated from Universal Technical Institutes Automotive Technology program in 2002. Shortly after graduating top of his class he began his career as an EFI tuner, tuning fuel injected modified race cars and street cars using a Mustang chassis dynamometer and various EFI software systems.

Rick later leveraged his knowledge of electronic fuel injection gained from his experience as an EFI tuner and applied it into a dealership setting where he diagnosed and repaired complex drivability, electrical and mechanical concerns as a factory trained Honda Master Technician. Rick also possesses ASE certifications and 6 years experience as a Service Advisor and Service Manager both with a high volume dealer group.

“I have taken my years of technical training and management experience and applied them into an environment that is best suited for high level attention to detail, quality vs. quantity approach and an excellent overall customer service experience.”